Services

I was spending more than eight hours a day producing our on-site promotional banners, and although they were templates, I still needed to coordinate with internal clients on messaging and other areas. After learning how to build media scripts and having them incorporated into our site, I went from spending my entire workweek on banners to less than an hour a month
– Brian Sullivan, information architect, Hayneedle Inc.

Services Organizations

Services organizations such as Not-for-Profits, Management, Training and Consulting companies require the ability to position themselves within competitive markets, closely manage brand identity and utilize multimedia including HD Video in highly creative ways for greater exposure in the marketplace. Services organizations must focus on customer centricity, management, regulatory compliance, and efficiencies to improve time to market, customer retention, and profitability. The proliferation of smart devices has created new expectations from customers and employees who must be able to work and collaborate anytime, anywhere from any device.

Equilibrium can help provide Services organizations with a centralized management resource for digital media files and the underlying metadata that facilities discovery, access, editing, sharing, reuse, distribution, and archiving of rich media assets, enterprise content management, Web content management, document and imaging management, digital asset management (DAM) and records and retention management all from a single, unified platform. Deliver on your brand promise and drive profitable growth through seamless cross-channel experiences. Enable “self-service” creation of graphics and videos for use in product images, videos, marketing collateral, and presentations for Web, print, and multimedia. Engage your customers through a powerful platform that enables you to meet business objectives and stay attuned to customer needs and provide superior customer experiences aligned with smarter internal decisions and processes.

Equilibrium’s product line including MediaRich Server, MediaRich ECM for SharePoint and EQ Network allows Services organizations to fully leverage content management investments across their organizations, and use media, especially high quality video, to convey complex, impactful messages to audiences and users through the world. Enforce brand consistency and maintain greater control over multi-channel marketing materials with EQ Network’s video everywhere platform. EQ Network provides a video service that’s easy to use, provides an instantly shareable, visually compelling viewing experience, while enabling end-to-end management along with content control to meet the growing demand for collaborative and communicative video everywhere.

MediaRich Server and MediaRich ECM for SharePoint provides “self-service” creation of graphics and videos for use in product images, videos, marketing collateral, and presentations for Web, print, and multimedia. This ensures that everyone in your organization can use the approved multimedia eliminating the dilution of your brands assets, is using the same corporate-approved original image and video. In addition, you can secure all your assets using a comprehensive and intelligent solution for media asset management to help you organize your media, make it broadly accessible, unify and coordinate every aspect of production.

Equilibrium’s products help increase productivity with powerful search tools including image-specific metadata:
Use metadata specific to images for more accurate search results. Extend powerful SharePoint search capabilities with MediaRich metadata support to both read and write industry standard image and video metadata and to provide thumbnail previews in your search results of the most popular file formats. Preview and play any video file if the appropriate player is installed.

Increase productivity with powerful search tools including image-specific metadata
Use metadata specific to images for more accurate search results. Extend powerful SharePoint search capabilities with MediaRich metadata support to both read and write industry standard image and video metadata and to provide thumbnail previews in your search results of the most popular file formats. Preview and play any video file if the appropriate player is installed.

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